Ian Day Farm & Lifestyle opened for business in Alexandra in 1993.  

Previous to that Ian was involved with other Company’s in the sales and repair of Honda, Suzuki, Yamaha and Kawasaki motorcycles from 1975 onwards in Central Otago and also spent a total of three years in the U.S.A. and over a 20 year period exporting motorcycles back to New Zealand for sale.
These trips gave Ian a wider insight into what the advanced U.S.A. rural lifestyle scene was like. and the equipment necessary to maintain and complement a nice property.

John Deere Ride On Mowers and Compact Tractors

The need for high quality and durable equipment in New Zealand’s growing rural lifestyle in the early 90’s prompted Ian to obtain the John Deere franchise for Ride On Mowers, Compact Tractors, Gators and ATVs.

Central Otago’s demanding, dry, rocky and newly subdivided lifestyle blocks can consume poor quality equipment with some haste. It is difficult for people to realise the many different grades and models within those grades that John Deere Manufacture and appreciate what a 172 year old company can offer not only in models but also in international parts and services back up. John Deere also has the highest resale value of any brand machine in their category by independent audits.


We offer the following complimentary equipment for a huge range of different applications. These are:

  • Bertolini Sprayers, attachments, highly respected in the spraying industry with a design and build service in New Zealand for specialty needs second to none.
  • Fieldmaster Tractor mower range for a large range of grass cutting needs from Parkland to Paddock, P.T.O. drive, gear drive and belt driven blades.
  • Masport Rotary Mower have been the fore front of their industry for decades, designing and building high quality rotary mowers suited to New Zealand climate and conditions, for the domestic and commercial consumer.
  • Rata Engineering offering Farm Tractor implements and attachments to meet the needs of a growing tractor range.
  • Motorcycle ATV Gun Racks and directional control spotlight helmets designed and developed by Ian Day in the mid 1995’s for the rabbit plague in the South Island and now used by all sorts of rural people for general pest and hunting activities.  The design is our exclusive one, and far exceeds anything else on the market for performance and safety.



Ian Day Farm and Lifestyle Equipment are shifting premises to a new and bigger site, we will continue to offer the same excellent service and sales support to our existing and new customers. We will be at the new site officially from the 1st September, we would love you to visit us. Contact Details: Shop and Workshop, 16 Chicago Street, Alexandra.

Equally if you would like us to visit you in Queenstown, Wanaka, Cromwell, Ranfurly or Roxburgh to look over your property for some recommendations , or to bring equipment to try based on your requirements, we would be delighted to do so.


So with such great range of suppliers covering; Rotary Hoes, Aerators, Back Blades, Hay Forks, Pallet Forks, Front End Loaders, Box Scrapers, Discs, Quick Hitches, Rippers, Seeders, Fertilizer Spreaders, Earth Augers, Mid Mount Mowers, Snow Blowers, Grass Catchers, Front Blades, Zero Turn Mowers, P.T.O. Mowers, Skid Steer Attachments, we can more than meet your needs for the future.

Kind Regards
Ian Day
Managing Director.



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